Day: July 16, 2019

4 Ways To Effectively Advertise Your Dealership4 Ways To Effectively Advertise Your Dealership

The modern automotive consumer no longer takes days scouring every nearby dealership hoping to find a deal, but now uses online searches to fulfill some of this work. If you want your business to successfully reach these consumers, placing ads to the right consumers is vital.

Search Engine Optimization

Abbreviated to simply SEO, search engine optimization gives you better positioning on Google’s search results for given keywords. These can be done through either organic SEO, with original content that links back to other sites, or paid SEO. Local dealerships can benefit greatly from effective SEO. For example, results for automotive advertising Miami FL would differ greatly from results for the same thing in Boston MA.

Display Ads

This type of advertising is the most iconic of the digital world. Display ads can include photos and text that redirect a user to the advertiser’s website when clicked on. Banner ads and popups … Read More